Europe Sales Account Workshops 2025

Dear Colleagues,

We are thrilled to invite hotel sellers from across Europe to the Europe Sales Account Workshops, scheduled for 25 – 26 June 2025.

This event presents a unique opportunity for both on-property and off-property sellers to engage, connect, and collaborate, all while focusing on driving business from key accounts across various market segments. Attendees will have the chance to gain insights and learn about the latest IHG tools and resources.

Our workshops will encourage you to explore innovative ways to move Beyond what we define as Brilliance, and achieve extraordinary performance, for our hotels, customers and IHG.

The agenda includes a plenary session, and the chance to meet face-to-face with the regional Account Directors for your key accounts. Additionally, we will offer our popular educational sessions alongside account-specific discussions, allowing for an in-depth exploration of the top-performing managed accounts in Europe.

We also invite you to join us for a networking dinner with IHG sellers on the evening of June 25th.

Registration for one-on-one sessions with sellers, as well as educational and account-specific sessions, will open in due course. Further details and session information will be shared soon.

We look forward to welcoming you to this exciting event!

Nicolas Lemouchoux
Head of Sales - IHG Global Sales, Europe